03

03

Rodrigo Mendes

Rodrigo Mendes

area

area

Creative Advertising

Creative Advertising

last update

last update

2025

2025

DEPTH

DEPTH

44 Videos

44 Videos

About

About

At the time of this conversation, Rodrigo was Creative Director at BBDO. Formerly, he was Creative Director at Wieden+Kennedy São Paulo and Global Creative on Nike at Wieden+Kennedy Portland. Like all creatives featured in Method Studio, Rodrigo has received top honors at the worlds most prestigious creative festivals, including Cannes Lions, Clio Awards, D&AD, and The One Show.

At the time of this conversation, Rodrigo was Creative Director at BBDO. Formerly, he was Creative Director at Wieden+Kennedy São Paulo and Global Creative on Nike at Wieden+Kennedy Portland. Like all creatives featured in Method Studio, Rodrigo has received top honors at the world’s most prestigious creative festivals, including Cannes Lions, Clio Awards, D&AD, and The One Show.

Mental Resilience

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Rodrigo's Creative Call

MENTAL RESILIENCE

Until the Clock Runs Out

MENTAL RESILIENCE

Confidence Is Contagious

MENTAL RESILIENCE

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Rodrigo's Creative Call

MENTAL RESILIENCE

Until the Clock Runs Out

MENTAL RESILIENCE

Confidence Is Contagious

MENTAL RESILIENCE

On Fear Of Failure

MENTAL RESILIENCE

Rodrigo's Creative Call

MENTAL RESILIENCE

Until the Clock Runs Out

MENTAL RESILIENCE

Confidence Is Contagious

MENTAL RESILIENCE

Ideation & Craft

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Just One Problem

IDEATION & CRAFT

Find References & Look For Patterns

IDEATION & CRAFT

Start by Finding
What Excites You

IDEATION & CRAFT

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Just One Problem

IDEATION & CRAFT

Find References & Look For Patterns

IDEATION & CRAFT

Start by Finding
What Excites You

IDEATION & CRAFT

Executional Vs. Conceptual Thinking

IDEATION & CRAFT

Just One Problem

IDEATION & CRAFT

Find References & Look For Patterns

IDEATION & CRAFT

Start by Finding
What Excites You

IDEATION & CRAFT

Selling Ideas

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Say You Know It's Challenging

SELLING IDEAS

Don’t Let The Ego Lead

SELLING IDEAS

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Say You Know It's Challenging

SELLING IDEAS

Don’t Let The Ego Lead

SELLING IDEAS

Say You Know It's Challenging

SELLING IDEAS

Don’t Let The Ego Lead

SELLING IDEAS

Creative Direction

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Rodrigo on Creative Direction

CREATIVE DIRECTION

Act Like a Translator

CREATIVE DIRECTION

When CDs Think It’s About Them

CREATIVE DIRECTION

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Rodrigo on Creative Direction

CREATIVE DIRECTION

Act Like a Translator

CREATIVE DIRECTION

When CDs Think It’s About Them

CREATIVE DIRECTION

On Competing With Your Teams

CREATIVE DIRECTION

Rodrigo on Creative Direction

CREATIVE DIRECTION

Act Like a Translator

CREATIVE DIRECTION

When CDs Think It’s About Them

CREATIVE DIRECTION