Series

Series

Series

Dissected

Dissected

Dissected

Shot In

Shot In

Shot In

2026

2026

2026

Brand

Brand

Brand

Liquid Death

Liquid Death

Liquid Death

Creative

Creative

Creative

Andy Pearson

Andy Pearson

Andy Pearson

Position

Position

Position

Vice-President of Creative at Liquid Death

Vice-President of Creative at Liquid Death

Vice-President of Creative at Liquid Death

Length

Length

Length

15:55

15:55

15:55

Sneak Peek

Sneak Peek

Sneak Peek

Chapters

Chapters

Chapters

The Choices Behind the Initial Concept If You Love Your First Idea, Don't Overthink It Build Where Dumb and Smart Overlap If Other Brands Could Do It, Let Them Do It How the Taste Tests Became a Platform Never Something They Wouldn't Do Themselves Real Person Casting for Prank Stuff Is Really Hard The Choice to Embrace a Casting Mistake Keep It Open for Anyone to Make It Funnier Making Good Ads From the Worst Ad Tropes

The Choices Behind the Initial Concept If You Love Your First Idea, Don't Overthink It Build Where Dumb and Smart Overlap If Other Brands Could Do It, Let Them Do It How the Taste Tests Became a Platform Never Something They Wouldn't Do Themselves Real Person Casting for Prank Stuff Is Really Hard The Choice to Embrace a Casting Mistake Keep It Open for Anyone to Make It Funnier Making Good Ads From the Worst Ad Tropes

The Choices Behind the Initial Concept If You Love Your First Idea, Don't Overthink It Build Where Dumb and Smart Overlap If Other Brands Could Do It, Let Them Do It How the Taste Tests Became a Platform Never Something They Wouldn't Do Themselves Real Person Casting for Prank Stuff Is Really Hard The Choice to Embrace a Casting Mistake Keep It Open for Anyone to Make It Funnier Making Good Ads From the Worst Ad Tropes